On what we can only hope to be our last chilly day of winter here in the TC, we gathered at the historic Rockler building in downtown Minneapolis to photograph an edited collection of our Spring 2011 offerings. Other local boutiques obviously share the challenge of shooting spring in Minnesota; while our shops are being filled with shades of citrus, daffodil and fresh grass, the local color falls somewhere in the palette of snow white, grit gray and dusty sludge. Not very appealing for a spring inspired photo story.
Alas, we are confined to indoor shoots. Luckily, our ultra creative photographer (Stephanie Hynes) has found a way to bring the freshness and glory of spring into our shots without having to buy a ticket to California. Currently, she is hard at work in the editing room. Our resulting Spring '11 Look Book will be available on our website soon, so check back under the 'Look Books' tab. In the meantime, here is a behind the scenes peek at our enchanting spring shoot...
~SC